Simple pricing that grows with you
WallaB.AI starts free — up to $500/mo in subscription revenue — then steps up to flat monthly plans from $9.99/mo, plus an Enterprise Plus plan for high-volume stores. Every plan, Free included, comes with the full WallaB AI cancel-save concierge, powered by Anthropic’s Claude, and never charges a per-message fee.
Full AI concierge included on every plan — no per-message fees, ever
Flat, transparent pricing — no transaction fees, no revenue share, no per-message fees
Free
Free
Up to $500/mo subscription revenue
- Up to $500/mo in subscription revenue
- 25 WallaB AI conversations per month
- 25 marketing emails/month — transactional email always unlimited
- WallaB AI concierge included — no per-message fees
- Customer portal, dunning, and cancel-save flows
- Full admin dashboard and activity log
Starter
$9.99/mo$99/yr
≈ $8.25/mo, billed once yearly — save 17%
Up to $5,000/mo subscription revenue
14-day free trial
- Up to $5,000/mo in subscription revenue
- 100 WallaB AI conversations per month
- 100 marketing emails/month — transactional email always unlimited
- Everything in Free
- Win-back campaigns and weekly performance digest
- Guaranteed first response within 4 business days
Growth
$49.99/mo$499/yr
≈ $41.58/mo, billed once yearly — save 17%
Up to $50,000/mo subscription revenue
14-day free trial
- Up to $50,000/mo in subscription revenue
- 500 WallaB AI conversations per month
- 1,000 marketing emails/month — transactional email always unlimited
- Everything in Starter
- WallaB Developer Platform — data API access
- Bulk actions and priority support
- Guaranteed first response within 2 business days
Pro
$99.99/mo$999/yr
≈ $83.25/mo, billed once yearly — save 17%
Up to $150,000/mo subscription revenue
14-day free trial
- Up to $150,000/mo in subscription revenue
- 1,000 WallaB AI conversations per month
- 10,000 marketing emails/month — transactional email always unlimited
- Everything in Growth
- WallaB Developer Platform — data API access
- White-label portal & concierge
- Custom email sending domain and dedicated support
- Guaranteed first response within 1 business day
Enterprise Plus
$999.99/mo$9,999/yr
≈ $833.25/mo, billed once yearly — save 17%
Unlimited subscription revenue
14-day free trial
- Unlimited subscription revenue
- 10,000 WallaB AI conversations per month
- 50,000 marketing emails/month — transactional email always unlimited
- Everything in Pro
- WallaB Developer Platform — data API access
- White-label portal & concierge
- 4-business-hour first response and dedicated account team
How billing works
Paid plans are billed monthly through Shopify’s app billing, right on your Shopify invoice — approve the charge in your admin and cancel anytime. Prefer yearly? Every paid plan has an annual option with two months free (about 17% off). Plans track your subscription run-rate automatically: if you grow past your plan’s cap, we’ll let you know — nothing is ever restricted or paused.